Covid-19 adversity propels Sportskeeda to open doors to 1.3Cr Esports users

Sportskeeda, (a subsidiary of Nazara Technologies Ltd.) a sports media content platform, today rises to…

Pivot to Digital: 90 Days and Beyond Report

Pulp Strategy, a full-service interactive, digital communications and technology agency, headquartered in New Delhi, today…

ToI’s ‘Want My Paper’ campaign asks the Indian audience to reclaim their right to knowledge through the Newspaper

Newspapers have established themselves as a crucial part of every Indian’s daily quota of information.…

In conversation with Vinod Kumar Gupta, Dollar Industries

In our conversation with Vinod Kumar Gupta, Managing Director of Dollar Industries Ltd., he talks…

Consumers are 4 to 6 times more likely to buy from, trust, protect & champion companies they believe have a strong Purpose

Zeno Group’s Global Analysis of 8,000 Consumers, including 1,000 from India, and 75 Brands Sees…

Perrier India commissions Chandni Kohli Dhall as Chief Marketing Officer

Perrier, an iconic French brand of natural carbonated water, announces the appointment of Chandni Kohli…

#BetterEndings, Manforce Condoms launches quirky campaign for Father’s Day

It’s been covered in multiple news reports on how the lockdown and home-quarantine across the…

‘Young Turks’ CNBC-TV18’s award-winning entrepreneurship show celebrates its 18th anniversary

Celebrating 18 years of excellence, the channel will host an anniversary special 1-hour episode on…

Case study on Burger King’s COVID-19 communication strategy executed by FoxyMoron

Burger King the multinational chain of hamburger fast food restaurants wanted to create relatable content…

121XP launches Team BlitzkriegXP to focus on competition, content creation and talent discovery in Indian eSports

121XP, India’s first ever Out-of-the-line agency, today announced its foray into the Rs. 6,200 crore Indian…

iProspect India partners with Essilor to launch the #SeeGoodDoGood campaign

Executed by iProspect India, #SeeGoodDoGood is an initiative by the brand to support the livelihoods…

Bask in the virtual sun in Free Fire’s Beach Party Event

A free pet Falco, exclusive bundles, and the new Bomb Squad highlight just some of…

Pocket Aces’ Loco announces a long-term partnership with global esports organisation, Fnatic

Loco, India’s leading live game streaming app and global esports major Fnatic enter a long-term…

Value and innovation: Finding growth in the post-pandemic recession

The leading syndicated study on how COVID-19 is influencing consumer behavior, attitudes and expectations, covering…

PubMatic announces Prebid Server-powered header bidding to drive Ad Pod optimization

PubMatic’s OpenWrap OTT aggregates 100% of video demand while creating a seamless TV-like viewer experience…

In conversation with Udit Pathak, Founder of Media Mantra

In this interview with Agency Reporter, Udit Pathak, Founder and Director of Media Mantra, one…

Why purpose-led organizations are winning consumer’s hearts

This pandemic age will be remembered as the time that purposeled organizations really turned purpose…

Myntra’s new ‘End of Reason Sale’ campaign is set to engage many million consumers ahead of its flagship event

Launches a clarion call that will henceforth symbolize the arrival of EORS. It will be…

The fourth episode of संचार.NXT, a communications special webinar series by Agency Reporter is live

This webinar series is being hosted in association with Communicate India. A warm note of…

adidas launches reusable ‘Face Covers’ in India across 75 cities

The two layered Face Cover, made from high-performance breathable recycled fabric will be available in pack…