The initiative aims to celebrate bold and innovative strategies taken forth by young digital agencies which sets them apart.
On 22nd April 2020, Indian A&M industry witnessed the winners of first ever India’s Fastest Growing Digital Agencies (IFGDA) recognition by Agency Reporter. IFGDA aims at identifying and honouring the digital agencies that have been able to show a phenomenal YoY growth. The initiative aims to celebrate bold and innovative strategies taken forth by young digital agencies which sets them apart. With participation from 14 agencies submitting about 59 entries in 12 categories, the first edition of IFGDA saw some of the best work in the digital advertising industry.
The jury saw a mix of young, dynamic and experienced marketing professionals from some of India’s top brands. In no particular order, the jury comprised of Cereno Simoes (Marketing Head at Superdry India) Mehernosh Pithawalla (VP & Global Head – Marketing, Sales & Innovation at Godrej Security Solutions), Pawan Soni (VP – Head of Programming & Marketing at FOX Networks Group Asia), Smita Murarka (VP Marketing at Duroflex), TV Naarayan (Head – Merchant Marketing & Digital at PayPal), Vijay Sharma (Associate Director – Brand Marketing at Flipkart) and Vishal Parekh (Marketing Director – APAC Region, India & Philippines at Kingston Technology).
Magnon scored highest points in 5 categories (Creative & Design, Social Media Marketing, Influencer Marketing, Media Planning & Buying, & Integrated Agency) and was recognized as one of India’s Fastest Growing Digital Agency. On the big win, Vineet Bajpai, Founder & CEO of Magnon Group, says, “We are delighted to get recognised for the same. We pride ourselves in being a truly new-age agency, equipped with the experience of a seasoned agency spiked with the zest and enthusiasm of a start-up. This winning combination reflects in our work, which is centered around the undivided goal of delivering highest levels of value and service to our clients. This win has come as pleasant news amidst these challenging times”.
ScoopWhoop Brand Solutions and Social Beat shared the winning space in silver category. Owing to the victory, Meghana Bhat, CMO at ScoopWhoop, says, “It’s great to be recognised for the value that ScoopWhoop has been creating for brands for the last few years. SW Brand Solutions is a team that leverages all the elements of a successful agency – strategy, creative, business development and account management – to help clients make the most of the ScoopWhoop platform and creative assets. This award feels like a validation of our efforts and approach.”
On the win, Vikas Chawla, Co-founder of Social Beat, says, “It’s wonderful to be recognised as one amongst India’s fastest growing digital agency. It’s been an amazing 7 years for us and from a 2-member team we are now a 170-member team having the opportunity to work with some amazing brands. We are focussed on our next goal post, which is to be the No.1 independent digital agency in the country and move closer to our 10x vision.”
On being recognized as one of India’s Fastest Growing Digital Agency, Vrutika Dawda, Director of IdeateLabs, says, “It is exciting for the team at IdeateLabs to be amongst the league of India’s Fastest Growing Digital Agencies. This award is dedicated to every Ideator for their brilliant contribution and persistent efforts in bringing the best work on the table. We take pride in working with top-notch brands across varied industries.”
Agency Reporter congratulates these young digital agencies, that have witnessed the fastest and most commendable growth and have impressed us all with their phenomenal work. Keep up the good work and see you all next year. #StaySafe #StayInside