News

Adinath Agro Processed Foods Rebrands as Adinova: Same Trusted Flavours. A Bold New Identity.
RunnTV launches industry-first Time-Shift feature for FAST TV; viewers can now rewind and catch-up on Live Channels
CloudTV and manoramaMAX Collaborate to Bring Premium Malayalam Entertainment to Connected TV Audiences
Goafest 2026 Brings India’s Leading Marketing CXOs under One Roof
Teads and Lumen Research Bring Proven Attention Science to CTV for Omnichannel Impact
GoaFresh returns bigger at Goafest 2026, strengthens participation with Gen Next talent 
The Era of the ‘Feed’ is Ending: Kantar and Snapchat Reveal the Power of ‘Chat’ as an Advertising Surface!
Goafest Returns with Second Edition of ‘Advertising Plays’
Havas Play India Enables Voltas’ First-Ever Celebrity Endorsement with Ranbir Kapoor and Neetu Kapoor
DGTOOHL – A Mobiyoung Product Announces Strategic Partnership with Magnite in India 
Animmoov and Pubmatic form Strategic APAC Partnership to Advance Digital Advertising Performance
Teads and LG Ad Solutions Expand Global Partnership to Bring High-Attention CTV Ads to the ‘Omnichannel Living Room’
Josy Paul, Minakshi Achan and Mayur Hola Appointed as Jury Chairs for the ABBY Awards 2026 Powered by The One Club | The One Show
View Rates Jump to 47% and CTRs Rise 55% When YouTube Ads Match Content Context, Finds VDO.AI
Lemma Launches AI-Powered Platform ‘Integral’ to Turn OOH into a Performance Channel
Ashish Chakravarty, Neha Tulsian, and Praful Akali Appointed as Jury Chairs for the ABBY Awards 2026 Powered by The One Club | The One Show
Goafest welcomes MediaKart as a Co-presenter and LinkedIn and Spotify Advertising as Powered by sponsors for its 19th edition
Publicis Groupe India appoints Diwaker Chandani to lead Influential rollout, strengthening influencer capabilities in India
Introducing DV’s AI SlopStopper for Social, Maximizing Media Quality and Campaign Performance
Amagi Launches Intelligent Advertising and Stream Event Management System to Maximize FAST Revenue
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Beyond the Business: Ratan Tata’s PR Influence
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Google’s Decision to Retain Third-Party Cookies and Its Impact on the Industry
Influencer Marketing 2.0: Incorporating Interactive and Immersive Experiences for Enhanced Engagement
How brands acquire and increase user engagement through device-level app recommendation systems
Data Privacy and Marketing: Balancing Personalized Marketing with Consumer Privacy Concerns in the Digital Age