Editorial Desk

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TAGG ropes in Rohit Sharma as Brand Ambassador
Zapr partners with PubMatic to expand addressability footprint for marketers in India
IdeateLabs announces the launch of Planet Marathi OTT
Tata AIA Life Insurance announces multi-year partnership with Neeraj Chopra as Brand Ambassador
63% consumers view ads as part of their online reading: ‘The Context Effect’ Report
Prega News launches campaign #MyChoiceToGoodNews
Majority of Indians spend 1 to 4 hours on CTV: Mediasmart India’s CTV Report 2021
Jio shares its journey from Evolution to Revolution on #5YearsOfJio
Sugar Free launches campaign #FitnesskaPehlaKadam featuring its new Brand Ambassador Katrina Kaif
WICCI Public Relations & Digital Marketing Council launches ‘ILead Mentoring Program 2021’
Ants Digital launches a short film for Youva on the occasion of Teacher’s Day
With new brand slogan, campaign ‘StopAtNothing,’ TECNO celebrates ‘progressive mavericks’
M·A·C Cosmetics India names film star Bhumi Pednekar as its first Brand Ambassador in India
91% of Indians plan to shop during festive season: The Festive Season Pulse 2021 survey
First Partners announces strategic partnership with Singapore-based Progressive Communications
NiyoX collaborates with singer Benny Dayal to create a Millennial Money Anthem
Viacom18 Consumer Products collaborates with Pinkfong to launch Baby Shark merchandise range
78% of consumers in India believe brands are just as responsible as governments for the health of society: Report
Cult.fit combines humor, pop culture in its latest campaign – ‘Fitness is not an option’
ITC Vivel releases its new campaign #RespectWorkForHome to celebrate the unconditional contribution of homemakers