Social Panga launches ‘Aage Ka Kya Socha Hai’ campaign for Infinity Learn by Sri Chaitanya

Social Panga announces the launch of ‘Aage Ka Kya Socha hai’ campaign for Infinity Learn…

Adidas unveils ‘The Home of Possibilities,’ a blend of multiple digital touchpoints, sustainability zone

Adidas unveils its first flagship store in India. located in the heart of the capital…

With its new campaign #FindTheBalance, LinkedIn encourages Indian workforce to look beyond professional life

LinkedIn launches a new brand campaign in India, #FindTheBalance that aims to provoke honest conversations about the…

How OptimiZEE leveraged Zee Café’s ‘Chef vs Fridge’ campaign to connect with passionate foodies through social video for Haier

Overview of the campaign: Haier wanted to drive awareness for its premium product amongst the…

PR Professionals announces Data Analytics, Investor Relations practices on completing a decade long journey

PR Professionals (PRP) announces that it has launched two new consulting practices- Data Analytics and…

The 4Cs of Integrated Marketing

A complicated and fragmented landscape confronts today’s marketers, making their jobs more challenging. After years…

TAGG ropes in Rohit Sharma as Brand Ambassador

TAGG onboards the Vice-Captain of the Indian Cricket Team and the Captain of Mumbai Indians,…

Zapr partners with PubMatic to expand addressability footprint for marketers in India

Media-tech startup, Zapr Media Labs announces a partnership with PubMatic, a sell-side platform that delivers…

IdeateLabs announces the launch of Planet Marathi OTT

IdeateLabs announces that it has launched Planet Marathi OTT, a Marathi OTT in an event…

Tata AIA Life Insurance announces multi-year partnership with Neeraj Chopra as Brand Ambassador

Tata AIA Life Insurance announces a multi-year brand partnership with Indian athlete and Olympic gold medallist…

63% consumers view ads as part of their online reading: ‘The Context Effect’ Report

Integral Ad Science releases ‘The Context Effect,’ the company’s latest biometric research on the importance…

Prega News launches campaign #MyChoiceToGoodNews

Mankind Pharma’s pregnancy detection brand, Prega News comes up with the latest campaign to create…

Brands of Bharat- How a strong content marketing strategy can up a brand’s game during the festive season (Episode 9)

Agency Reporter’s virtual panel discussion series- Brands of Bharat, powered by Nukkad by STAGE, is…

Majority of Indians spend 1 to 4 hours on CTV: Mediasmart India’s CTV Report 2021

To highlight the changing media consumptions patterns of the Indian Consumers, Mediasmart, an Affle Company,…

Jio shares its journey from Evolution to Revolution on #5YearsOfJio

On its fifth anniversary, Jio published a video #5yearsOfJio on 5th September on social media…

Sugar Free launches campaign #FitnesskaPehlaKadam featuring its new Brand Ambassador Katrina Kaif

Sugar Free, from the house of Zydus Wellness, announces Katrina Kaif as its Brand Ambassador…

The love and hate relationship between agencies and clients

Harry and Sally, Hamlet and Ophelia, Elizabeth and Darcy, just some classic infamously famous love-hate…

WICCI Public Relations & Digital Marketing Council launches ‘ILead Mentoring Program 2021’

WICCI PR & Digital Marketing Council announces its latest offering – ‘ILead Mentoring Program 2021’,…

Data-driven marketing – How macro trends influence consumer behavior and can be utilized to take performance to the next level?

Agency Reporter’s special segment, in association with MiQ, hosted another webinar with industry experts across…

Vivel’s #RespectWorkForHome campaign receives a remarkable response from netizens

We may have progressed over decades on the way we live our lifestyle and deal…