7UP® launches its TVC ‘Think Fresh’ conceptualized by DDB Mudra with an aim to encourage…
PokerBaazi.com Expands Its In-House Content and Media Arm‘India Poker News’ by Acquiring Pokershots. With both…
The AI-led tech platform Bobble AI collaborates with Nielsen to measure audience engagement. A validation…
Brand introduction: Cadbury Dairy Milk Silk, from the house of chocolate brand Cadbury, is known…
CHANDON rolls out its refreshed brand identity, for the first time since its inception. According to…
Header-bidding and wrapper solutions have been gaining momentum for the last few years. While the…
Teamwork Communications Group today unveils its addition of a new Influencers Engagement Wing to its bouquet of…
Tute Consult joins Clarity Connections. The network was soft-launched in Q4 of 2020 and has…
Haier India launches #HaierHoliChallenge, an influencer-led hook-step dance challenge on their Instagram handle. The brand…
The EdTech industry is playing to its strength since the beginning of the Coronavirus pandemic.…
Mankind Pharma expands its OTC range of products. Studies have revealed that multivitamins are consumed…
Asus India initiates the ‘Colors of a Billion’ campaign. Each region and part of the country expresses…
Fevicol apprises its latest experiment conceptualized & executed by Schbang. The experiment at a food…
Timex unveils its new digital brand campaign – WE DON’T STOP™ through a brand film…
Media Factory acquires the majority stake of Madison World held by Sam and Lara Balsara in…
PUMA signs a strategic long-term partnership with Royal Challengers Bangalore. PUMA will be the official…
Ever since the lockdown in 2020, the digital world has grown exponentially. Throughout the country,…
Amazon unveils a campaign for OnePlus 9 Pro. Conceptualized by Blink Digital the campaign is…
The terms ‘India’ and ‘Bharat’ once synonymous with each other, now hold entirely different meanings…
Media consumption has witnessed a significant change in India. With the growth of digital media,…