In a world that constantly evolves, Mahindra Group takes a pioneering step towards celebrating and…
Fireball India celebrates a new kind of cheating since Valentine’s Day. Through a month-long campaign…
The Advertising Club (TAC) has unveiled a campaign for the upcoming ABBY Awards powered by…
As consumers’ attention spans rapidly diminish, the demand for high-quality short-form video content has surged,…
ad:tech New Delhi is set to begin on March 13th and 14th, 2024, at Yashobhoomi…
AI is now part of our daily lives. Domains like healthcare, education, marketing, small businesses,…
India Today Group has taken a significant step in the realm of media integration by…
In the realm of the communication industry, one’s appearance and presentation hold paramount importance. Personal…
IAN-backed Wizikey has announced the launch of Spotlight which revolutionizes media planning by introducing a…
As the TATA IPL frenzy hits a fever pitch ahead of the 2024 season, JioCinema…
PubMatic has announced a partnership with Internews, an international non-profit supporting independent media in 100+…
Urban Company, in partnership with Talented, has endeavoured to create a conversation around dignity of…
Wonderchef has unveiled its latest ad campaign aimed at challenging traditional gender roles. The campaign…
Beyond the Passive Screen: How CTV is Reshaping Home Entertainment and Redefining Advertiser Strategies Television…
Renowned Bollywood actor and UNICEF India National Ambassador Ayushmann Khurrana presented the Radio4Child Awards to…
86% of internet users in India, i.e. 707 Mn people, enjoy OTT audio and video…
MamyPoko Pants has launched Extra Absorb Pants. This is the upgraded product by MamyPoko pants…
Merkle has unveiled the first installment of its 2024 Customer Experience Imperatives research series, titled ‘Engagement to Empowerment:…
Market Research Society of India (MRSI) announces the adoption and implementation of its latest Socio-economic Classification…
Prime Video has entered a distribution agreement with Sony Pictures Television (SPT), a division of…
