Pankaj Tripathi: An Emerging Villain Endorser in Bollywood

Bollywood actor Pankaj Tripathi is in vogue for his phenomenal performance in Amazon Prime’s web…

One of the Biggest Pillars of Digital Marketing’s Success Today is its Real-Time Attribution and Measurability- Raveena Mathew, Performics.Resultrix

Agency Reporter interacted with Raveena Udasi Mathew, Group Head at Performics.Resultrix, for an exclusive interview.…

Moglix Appoints Sandeep Goel as the Senior Vice President – Technology

Moglix announced the appointment of Sandeep Goel as the Senior Vice President – Technology. Being…

This Year, Brands are Capitalising on Valentine’s Day by Being Distinctive, Not Different

The retailers are briskly learning – Valentine’s Day is more than just flowers, chocolates, and…

The Future of Video Analytics is in Artificial Intelligence and Big Data Insights- Subrat Kar, Vidooly

Agency Reporter got an opportunity to interact with Subrat Kar, Co-Founder & CEO of Vidooly.…

Suburban Diagnostics launches its #LoveWithPride Campaign this Valentine’s Week

The week-long campaign that celebrates unconventional love has been conceptualized and executed by Jack in The…

Can Machine Learning Really Change Digital Marketing

If we see the trend in the recent years, content has become king for effective…

The Communications Business Has Been Guilty Of Generalising Ideas Basis Mediums – Sudhir Nair, 21N78E

Agency Reporter reached out to Sudhir Nair, erstwhile MD of OMG, to know about his…

Smule To Co-Power Mirchi Music Awards 2019

Smule will be co-powering Radio Mirchi’s annual Mirchi Music Awards 2019 which honours both the…

A Social Comedy On Sanitation, ‘Hum Saaf Saaf Hai’ Premiers As A Rishtey Original

Ministry of Drinking Water & Sanitation (MDWS) partners with HDFC Limited and Viacom18 to create…

Advertisers’ Strong Demand for Hindi News Channel Hints at Republic Bharat’s Growth Ambit

“We are a Free to Air service providers, a News Network run by professionals and…

Isobar Launches An Auto Industry-First Blockchain Powered Campaign For CEAT Tyres

Isobar India launched a novel Blockchain powered campaign to enable transparency throughout campaign delivery and…

6 Valentine’s Day Campaigns that Left Us Unimpressed

Valentine’s Day is a great time for brands to celebrate love with consumers through their…

Building Business Under Pressure Requires One To Have Conviction With The Plan- Harshil Karia, Schbang

Agency Reporter reached out to one of the most skilled, insightful and hardworking digital enthusiasts,…

Brands Need to Invest Deeply at the Ground Level and Stick to Making Relevant Content: Ashish Sahni, PCA Motors

With 2019 underway, marketers are using increasingly sophisticated technology to understand their customers’ behavior patterns,…

Little Monk Digital Bags The Digital Mandate For Carnival Cinemas

The agency would be responsible for developing the creative & social media strategy and thereby…

Ola Ropes In Leo Burnett Orchard And Indigo Consulting To Lead Marketing Mandate

The mandate includes brand strategy, new launches, content strategy, and digital communications, and was awarded…

A Realm of Swipes and More: In Conversation With Taru Kapoor, Tinder

Dating app Tinder has unlocked a universe of possibilities for all the youngsters gaping for…

Vidooly Raises Rs.15 Cr from Alibaba and Times Internet in Series C Funding

After a gap of 21 months, Video Analytics Startup, Vidooly, bags Rs 15.08 crores after…

Firstpost’s Reverse Course through Print, a Boost to Contemporary Newspaper Industry

The 70th Republic Day reckoned something more than the flag hoisting ceremonies, parades, and nationwide…