JioSaavn Launches ‘We Are India’ to celebrate excellence in Regional Music

JioSaavn has launched its latest cross-channel marketing campaign ‘We Are India’. In an endeavor to…

Mahak Group brings a new campaign for Mint ChocOn featuring Janhvi Kapoor

Mahak Group has launched a new campaign–‘Mint Nahi Hint Hai’, for its trademark candy Mint…

Brand Building in the time of crisis: Why an effective communication strategy is pivotal

According to a Brand Finance report, Covid-19 may cost 100 most valuable Indian firms a…

Indian Creative & Communication Community launch ‘Creative Collective’ of India

It focuses to bring creative individuals from organizations and communities together to inspire behavior change…

In conversation with Manav Dhanda, Group CEO of SAB Group

In this interview with Agency Reporter, Manav Dhanda, talks about 20 successful years of SAB…

PubMatic confirms global integration with LiveRamp on Identity Hub

This partnership ensures improved omnichannel addressability across new channels, including mobile in-app and connected tv…

Perrier launches its first digital campaign in India

The digital series underlines the versatility of the product by associating with influencers from varied…

HR Rebooted: Balancing PR agency business goals with innovative workforce strategies

As a new workplace model has emerged, so have the rules of engagement.  PR agencies…

Admitad India witnesses 5X to 25X growth across categories

With the pandemic situation hitting the Indian Economy, Admitad India- a branch of the global…

In Conversation with Nikky Gupta, Teamwork Communications Group

Nikky Gupta is a Healthcare Branding Expert and Co-founder & Director of Teamwork Communications Group,…

69% of Indians infested with fake news during the Lockdown

Survey by Social Media Matters along with Institute for Governance, Policies and Politics Amidst the…

In conversation with Amit Kumar Yadav, PubMatic

Amit Kumar Yadav is the country manager- South Asia at PubMatic. He has been with…

adidas launches campaign to celebrate Athletes Preparing for 2021

Releases responsive running shoe ‘SuperNova’ From the Tokyo Collection for athletes as they countdown one…

Mars Wrigley stirs up nostalgia with the all-new BOOMER Campaign

We know it for its iconic tune. We love it for its taste and the…

In conversation with Atul Sharma, Managing Director, Ruder Finn India

In this interview with Agency Reporter, Atul Sharma, Managing Director of Ruder Finn India, talks…

Messe Frankfurt India enter virtual space through its first digital business platform for ‘ISH India powered by IPA’

Messe Frankfurt India together with the Indian Plumbing Association have mutually agreed to postpone the…

Dentsu One’s and Honda City launches new campaign packed in ‘Absolute Supremacy’

Honda Cars India (HCIL) has launched a 360-degree marketing campaign, ‘Rush of Supremacy’, for the…

Mankind Pharma acknowledges selfless love of our #RealHeroes

This Raksha Bandhan, in middle of the global health challenges of COVID -19, Mankind Pharma…

Samaara Tea launched digital campaign #Kadakhai pertaining to the gender disparity in India

Kuch Baatein Kadak Hai’ is the central messaging of the ad i.e. a Kadak Soch…

Posterscope India announces key elevations and leadership changes

Posterscope India, location-based marketing specialist from the house of Dentsu Aegis Network (DAN), has announced…