News

Pubmatic expands with new engineering hubs in Pune and Delhi to support global business growth
Mad Influence creators selected among 75 Brand Ambassadors for the Azadi Ka Amrit Mahotsav
Chtrbox Launches ChtrSocial To Enable “Brands To Become Creators”
Indian travellers show the strongest intent to travel during summer among 5 APAC countries, according to Criteo’s 2022 Travel Commerce Insights
DS Group partners with Grapes to launch its first NFT on 93rd Founders’ day
Moving Walls partners with GroupM to deliver automated and accountable DOOH across The Philippines
DadaSaheb Phalke Award Winner
Titus Upputuru Launches own
Company
Internshala launches Internship with Dream Companies
Dentsu Group Acquires a Majority Stake in Extentia to Strengthen
Customer Transformation and Technology Capabilities
Digital radio technology can double broadcast sector’s revenue in 5 years: ICEA-EY Report
Logicserve Digital rebrands to LS Digital
IAS and Anzu partner to provide media quality measurement for in-game advertising environments
Roadies continues its journey with Fully Faltoo NFT, announces ‘Roadies Moto’ edition NFTs
MiQ partners with Lifesight to help brands bolster their customer data strategy
Bhaskar Bhatt, Prasoon Joshi and S Subramanyeswar inaugurate M.Ad School of Ideas Bangalore
Ugam announces its brand migration to Merkle
Amazon Prime Day is here to take you on an immersive smartphone hunt
India’s Advertising Market to grow by 15.2% in 2023, 15.7% in 2024: Dentsu Global Ad Spend Forecast
COMvergence’s Billings, Market Share Report FY 2021 reveals top media groups, agencies for India
The growth rate of female entrepreneurs surpasses that of male entrepreneurs, growing by 2.68x since between 2016 to 2021
FEATURED POSTS
How a newsroom is building AI-led information retrieval systems
Beyond Pinkwashing: How Brands Can Engage Women Authentically
CTV Is The Centerpiece of India’s TV Revolution in 2026
Celebratory Mobile Wallets & Fintech: Ads That Drive Transactions, Not Installs 
The Invisible Cost of Delayed Feedback in Brand and Digital Agencies (And How to Fix It)
Programmatic Advertising in India 2025: Building brand engagement through Real-Time Bidding
Quiet Influence – Why Visibility Alone Isn’t Enough in Public Relations
Creativity That Converts: Why Strategy-Led Execution Is the New Agency Superpower
Rethinking YouTube Advertising: Strategies for a Fragmented Digital Attention Economy
Connected TV is the new prime time  
Bridging the gender gap in India’s corporate landscape
Programmatic Buying is all about how we use data more efficiently to reach a target audience
Building a competitive edge by adapting to changing consumer preferences
Beyond the Business: Ratan Tata’s PR Influence
Crisis Communication in the digital era: Safeguarding brand reputation
The role of community building in modern marketing strategies
Google’s Decision to Retain Third-Party Cookies and Its Impact on the Industry
Influencer Marketing 2.0: Incorporating Interactive and Immersive Experiences for Enhanced Engagement
How brands acquire and increase user engagement through device-level app recommendation systems
Data Privacy and Marketing: Balancing Personalized Marketing with Consumer Privacy Concerns in the Digital Age