News

Dentsu India & Digital Behaviour Initiative at IIT Delhi launch ‘Adoption of XR technology in India’ report
Global advertising major Hakuhodo acquires stake in MA&TH Entertainment
AdClub to conduct Effie India Awards 2022 on 13th January 2023
Omnicom Media Group India launches OMNI Auto ROI Vault for optimized investment planning
UAE’s Phi Advertising goes Programmatic with Lemma 
Innocean India appoints Santosh Kumar as the new COO 
WICCI PR & Digital Marketing Council launches 2nd edition of the ‘I Lead’ Women Leadership Survey
The Trade Desk launches Galileo, a new approach for advertiser first-party data activation
DoubleVerify continues leadership in attention metrics, earning MRC accreditation for attention measurement solution
52% said that the time spent on digital has increased compared to the previous year – as per Axis My India January CSI Survey
Media & entertainment revenue to grow 12-14% next fiscal
Eggfirst crafts India’s first rural-focussed conclave – Eggfirst Chalo Rural India Conclave
Agency Reporter Connected TV Asia Symposium 2022- New Delhi edition concludes triumphantly
Zoo Media  introduces Employee Stock Ownership Plan (ESOP) 
Dentsu Programmatic launches Dentsu Curate in India
Yahoo’s Cookieless Identity Solution, Yahoo ConnectID continues to gain strong industry support in APAC
Salesforce research finds marketers optimistic despite headwinds
AirAsia counts down biggest ever free seats sale with dynamic DOOH
Talkwalker, Twitter release their latest Birdseye report, focusing on the #FinTwit community
Magnite’s new study ‘India Embraces the Streaming Era’ provides a closer look at video streaming viewership trends
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