Wavemaker India launches a specialized unit to provide solutions for D2C brands

Wavemaker India has today announced the launch of its specialized Direct-to-Consumer (D2C) practice to help…

Famous Innovations, Absolut Glassware launch an activation to Inspire Allyship and Inclusivity 

Famous Innovations has partnered with Absolut Glassware and Laqshya Media Group to launch an on-ground…

The Trade Desk has launched a first-party data playbook to guide marketers

The Trade Desk has recently launched a first-party data playbook to guide marketers to build their own…

IPREX to host its annual global conference for the first time in India

IPREX, a global network of independent PR/communications firms is holding its historic 40th anniversary Annual…

Bloomingdale Public Relations to implement a new work schedule to promote better work-life balance

Bloomingdale Public Relations has made a progressive move towards ensuring a better work-life balance for…

Zoo Media acquires The Starter Labs to strengthen its D2C capabilities

The Zoo Media network has announced its acquisition of the marketing agency, The Starter Labs.…

Dentsu partners with Moving Walls to enable accountable and addressable DOOH advertising across Africa

Moving Walls, has entered into a groundbreaking partnership with Dentsu Africa, a multinational specialist digital…

Nukkad Bharat Insights: Spends will grow 21% in Tier-2, 3 & 4 towns and cities 

Even as there is an element of gloom in the metros about consumption, Tier 2,…

Fabindia has launched its latest social media campaign #FindYourGulabo

Fabindia has launched a fun, quirky social media campaign called “Find Your Gulabo” this month.…

LS Digital Launches DigiVerse, an End-to-End Digital Marketing Operations Transformation Platform

LS Digital has launched an end-to-end transformation service that helps companies optimize and streamline their…

Interactive Avenues recognized as a Great Place To Work for 2023-24

  Interactive Avenues, a Reprise Network Company and the digital arm of Mediabrands India, announced…

TIME Exclusively Partners with Taboola, Leveraging Newest Offering “Taboola Turnkey Commerce”

Taboola , today announced Taboola Turnkey Commerce, a new turnkey offering that gives premium publishers…

Lemma’s Metaverse Billboards blends physical and virtual world advertising for brands.

Lemma, has announced its partnership with Maxamtech Digital Ventures, launching its metaverse billboards to real-world…

Swiggy, Talented’s new short film ‘Wrong Address’ is set entirely within its UI

Swiggy’s latest film, “Wrong Address” revels in the sweet possibility of a wrong address delivery…

itel announces Hrithik Roshan as its Brand Ambassador

itel announces Hrithik Roshan as its Brand Ambassador. Hrithik’s popularity across all segments of consumers…

How programmatic advertising helps brands and marketers do more with less

Today, modern marketers are expected to do more with less. This means prioritizing advertising opportunities…

Polycab India announced as the official partner for upcoming ICC Global Events in 2023

Polycab India has announced an official partnership with the International Cricket Council (ICC). The partnership…

QYOU USA, Chtrbox merge influencer marketing operations to expand global capabilities

QYOU Media Inc. has announced that it will be integrating its worldwide operations headquartered out of…

Momo Media brings to life yet another campaign for Jupiter Neo-Bank

Jupiter has launched ad films highlighting No-Penalty SIP, their new feature that helps customers invest…

A new global study finds audiences rate ads on streamed TV higher than  on linear

A new global study from Samsung Ads through Verve reveals that ads on ad-funded and free…