DoubleVerify announces the expansion of its performance solutions to include pre-bid attention optimization segments –…
PubMatic has announced the launch of Activate. This groundbreaking new end-to-end supply path optimization (SPO) solution allows buyers…
MamyPoko Pants has launched the #HappyBumHappyMamy campaign, creating an asset for the brand with the…
DoubleVerify has released findings from its global “Factors That Influence Brand Safety and Suitability” report. The groundbreaking…
Integral Ad Science has announced it has enhanced its partnership with YouTube to provide advertisers…
Public Relations (PR) is a crucial aspect of business strategy, especially in the current globalized…
With an intent to inspire and encourage young creative professionals, The Advertising Club announces a new award category, ‘Young Maverick ABBY…
MGID has announced the integration of Google Web Stories, formerly known as AMP Stories, into its…
The marketing landscape has undergone a paradigm shift in recent years, with the advent of…
Mad Influence, a global influencer marketing agency in association with Development Leaders Alliance (DLA) has…
Warner Bros. Discovery and Viacom18 today announced a new multi-year agreement, making JioCinema India’s new streaming home…
Pitchfork Partners Strategic Consulting has launched a specialised talent engagement practice. The practice promises to…
PG Aditiya, the co-founder and CCO of Talented, Guneet Monga, Founder of Sikhya Entertainment and Mangesh Rane, Founder and Creative Director,…
Finding the right audience has become the prime motto of brands in the current market.…
With an aim to give India’s creative community a platform to showcase their musical talent,…
Since 2015, detergent brand Ariel has been sparking meaningful conversations to drive equality in the…
Qoruz has introduced its latest influencer marketing program, “Qoruz Perks’. With this latest addition to Qoruz’s services,…
Valerie Pinto, CEO, Weber Shandwick, Ahmed Aftab Naqvi, Global CEO & Co-founder, Gozoop and Ashwini Deshpande, Co-Founder and Director of…
Criteo has released its ‘2023 Commerce Media Market Trends Report,’ which sheds light on how…
Goafest is all set to return for its 16th edition with power-packed sessions, and workshops…