Radio City Executes Initiatives to Save Water with ‘Bucket Sundays’ in Mumbai and ‘Ek Balti Sunday’ in Eastern Markets

Bucket Sundays and Ek Balti Sunday garnered an overwhelming response across Radio City, Mid-day and…

DAN Consult appoints Milind Shah as Partner – Martech, RPA & Data

Prior to joining DAN Consult, Milind was Head of Sales – India with Cognizant Technology…

REPUBLIC MEDIA NETWORK EXPANDS CONTENT SOLUTIONS VERTICAL, LAUNCHES R.FLUID

Within five months of launching R.Bharat, Republic Media Network set to achieve another milestone- R.Fluid;…

iProspect India wins digital media duties of OLX

The account was won following a multi-agency pitch and will be serviced from the agency’s…

News18 Network Announces Top Level Elevations

News18 Network has announced key elevations in the senior editorial team of the Hindi news…

4Ps of Digital Marketing

The digital age has caused the standard methods and practices of nearly every industry to…

In Conversation With Cereno Simoes, Marketing Head, Superdry India

In our interaction with Cereno Simoes, he tells us how Superdry is a loud and…

In Conversation With Elizabeth Venkataraman, Head of Marketing at Kotak Mahindra Bank

Elizabeth Venkataraman, Senior EVP and Head of Marketing, Kotak Mahindra Bank, talks about some of…

Havas Group India Appoints Ravinder Siwach As National Creative Director for Havas Creative

Siwach will lead the creative team and drive the next phase of growth for multiple…

Kotak Securities partners with DAN Data Sciences & Dentsu Webchutney

The teams have developed MarTech solutions to reach out to potential consumers with DAN Sync.…

Piyush Chhaperwal Moves on from ABP News Network

His next move is still unknown. Piyush Chhaperwal, head of digital revenue, ABP News Network,…

In Conversation with Pradeep Kumaar, CEO, Neil Patel Digital

With Neil Patel Digital (NPD) making its way to India, we spoke to Pradeep Kumaar…

Candy: The Sunk Popularity Fallacy

Despite low marketing and advertising around this simple confectionery segment in comparison to other consumer-packaged…

APIS India awards media mandate to dentsu X

APIS India offers a range of quality food products in India. APIS India, an FMCG…

Hotstar Records its Highest Ever Single Day Reach of 100 Mn

The streaming platform recorded 100 Mn active users and a concurrency of 15.6 million, the…

VMLY&R India appoints Ajay Ravindran as Director – Strategy and Planning

Ravindran’s mandate is to ensure that strategic thinking is at the core of all the…

Dentsu Webchutney emerges as India’s most awarded agency at Cannes Lions 2019

The agency leads by a distance scoring 33 points in the tally Dentsu Webchutney, the…

In Conversation with Nisha Narayanan, Red FM

To make the most of World Music Day, Red FM announced the launch of Red…

Cannes Lions 2019: Dentsu Webchutney bags 3 more Bronze on Day 4

In a day when awards were announced across six categories — Brand Experience & Activation…

IRS Report 2019: Can the Increase in Print Consumption See a Rise in Print Advertising?

Within a span of two years, the print readership has seen a 4.4% jump bringing…