News

Moment Marketing and Momentum
Infinity Advertising Ropes in Allan Saugat as VP – Planning
Bauli awards its digital and creative media mandate to WATConsult
iProspect India ropes in Anil Kotian as AVP – Client Servicing
Locomotive Global Acquires Rights to Develop Local Version of ‘Ray Donovan’ for the Indian Market
In Conversation with Kartik Mohindra, Pernod Ricard
Indigo Consulting Bags Home Credit India’s digital marketing Mandate
Hercules Cycles, Dentsu Webchutney launch TVC #MadeForMore
#JobAlert- Marketing Experts at DBS Consumer Bank
National Geographic’s ‘Extreme Engineering: On Land And Sea’ to showcase infrastructure marvels designed for India’s future
Budget 2019: Reactions
National Geographic’s ‘The Great Indian Election’ to air on the country’s 73rd Independence Day
Dentsu Aegis Network India Launches ‘CCS 2019’ – India’s Most Comprehensive Single Source Consumer Study
Lemma Technologies: Proffering Cachet of Digital Touch to Traditional OOH
Roaring to Victory at Cannes Lions 2019, Indian Digital Agencies Elate Unanimously
In Conversation with Rajat Uppal, Red FM
Publicis India Strengthens Creative Leadership Team in New Delhi
OLX India Appoints Sapna Arora as Chief Marketing Officer
GST on Advertising Needs to be Rationalized at 12%: Ashish Bhasin on Budget 2019
Dentsu India appoints Krishna Mani as Executive Creative Director, South
FEATURED POSTS
How a newsroom is building AI-led information retrieval systems
Beyond Pinkwashing: How Brands Can Engage Women Authentically
CTV Is The Centerpiece of India’s TV Revolution in 2026
Celebratory Mobile Wallets & Fintech: Ads That Drive Transactions, Not Installs 
The Invisible Cost of Delayed Feedback in Brand and Digital Agencies (And How to Fix It)
Programmatic Advertising in India 2025: Building brand engagement through Real-Time Bidding
Quiet Influence – Why Visibility Alone Isn’t Enough in Public Relations
Creativity That Converts: Why Strategy-Led Execution Is the New Agency Superpower
Rethinking YouTube Advertising: Strategies for a Fragmented Digital Attention Economy
Connected TV is the new prime time  
Bridging the gender gap in India’s corporate landscape
Programmatic Buying is all about how we use data more efficiently to reach a target audience
Building a competitive edge by adapting to changing consumer preferences
Beyond the Business: Ratan Tata’s PR Influence
Crisis Communication in the digital era: Safeguarding brand reputation
The role of community building in modern marketing strategies
Google’s Decision to Retain Third-Party Cookies and Its Impact on the Industry
Influencer Marketing 2.0: Incorporating Interactive and Immersive Experiences for Enhanced Engagement
How brands acquire and increase user engagement through device-level app recommendation systems
Data Privacy and Marketing: Balancing Personalized Marketing with Consumer Privacy Concerns in the Digital Age