News

How is Live Streaming the Next Trend After Video Marketing?
Swatch Big Bold Bape: The World launched in India
VOOT Kids Licenses Children’s Content From Oxford University Press
DAN Programmatic Launches AI Powered Audience Insights Engine ‘DAN Explore for Programmatic’
Publicis Media appoints Anil Pandit as Programmatic Head
Look Beyond What’s Visible and Travel in Time with Star Movies’ Movie of the Month, A Wrinkle in Time
The Lingerie is Finally Out of the Closet!
U Mumba Gets 6 New Sponsors For Upcoming Season 7 Of Pro Kabaddi League
Viacom18 notches up the fight against counterfeit merchandise
Ads are perceived 74% more favorably in high-quality environments: IAS study
As The World Celebrates 50 Years Of Moon Landing, Sony BBC Earth, AXN And Sony PIX Peek Into What Went Behind The Mission!
The Womb Partners IGP.COM On Global Campaign To Bring Relationships Closer
In Conversation with Gunjan Cameron and Gaurav Kaushik
SonyLIV and Amazon Pay Partner To Offer a Convenient And Easy Digital Payment Option For Viewers
Magnon\TBWA Awarded Digital Duties For Ebro India
Viacom18 Studios Goes BIG In South
Mathrubhumi Kerala2.0,Conclave on Consumer Durables, Kitchen Appliances and Mobile Phones
Blink Digital Bags Nayara Energy’s Integrated Digital Business
IDFC FIRST Bank Makes Banking All About You With #AlwaysYouFirst
The Advertising Club Announces The 2nd Edition of The India Digital Review: “D-CODE” Presented By MX Player
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Programmatic Advertising in India 2025: Building brand engagement through Real-Time Bidding
Quiet Influence – Why Visibility Alone Isn’t Enough in Public Relations
Creativity That Converts: Why Strategy-Led Execution Is the New Agency Superpower
Rethinking YouTube Advertising: Strategies for a Fragmented Digital Attention Economy
Connected TV is the new prime time  
Bridging the gender gap in India’s corporate landscape
Programmatic Buying is all about how we use data more efficiently to reach a target audience
Building a competitive edge by adapting to changing consumer preferences
Beyond the Business: Ratan Tata’s PR Influence
Crisis Communication in the digital era: Safeguarding brand reputation
The role of community building in modern marketing strategies
Google’s Decision to Retain Third-Party Cookies and Its Impact on the Industry
Influencer Marketing 2.0: Incorporating Interactive and Immersive Experiences for Enhanced Engagement