Amazon Prime Day is here to take you on an immersive smartphone hunt

When one thinks about shopping online, Amazon is one of the e-commerce platforms that come…

Intel partners with Nukkad By STAGE to highlight the importance of AI Skills for students

AI plays a huge role in economic growth and innovation across the education sector. To…

How crypto brand Floki used a multi-format DOOH campaign to deliver 70M impressions in a month

Brand introduction Floki Inu (FLOKI) is a dog-themed meme coin, calling itself not a meme…

Adidas gives its adiClub members a chance to participate in a speed-camp challenge which will be held in two phases across Mumbai, Delhi, Bengaluru

Adidas India brings an exciting opportunity for sports enthusiasts to win a three-day trip to…

Miholearn announces its rebranding, changes name to Miho

Miholearn has brought a revolution in the world of Technology-driven Learning, has unveiled a new…

Kaizzen Care organizes Dream Catcher, an exhibition showcasing the artistic prowess of an autistic child

 Kaizzen Care, a social initiative by Kaizzen, a leading communications firm based in Delhi, organized…

MTV India partners with Hyundai for ‘Hyundai x MTV What’s Your Venue’

MTV India along with Hyundai Motor India is all set to take its viewers through…

India’s Advertising Market to grow by 15.2% in 2023, 15.7% in 2024: Dentsu Global Ad Spend Forecast

According to the most recent dentsu Global Ad Spend Forecasts, advertising spending would increase globally…

CM Bhupesh Baghel to launch TV9 Chhattisgarh Digital Channel on July 16  

TV9 Network is all set to expand its reach further with the launch of digital…

COMvergence’s Billings, Market Share Report FY 2021 reveals top media groups, agencies for India

COMvergence an independent research and data consultancy, which analyses media spend investments and produces benchmark…

SEAOIL leverages live traffic signals to tell drivers the duration to nearest fuel station using Programmatic DOOH

Brand introduction Seaoil Philippines, Inc., stylized as SEAOIL Philippines, is a fuel company that started…

FreshToHome kickstarts its 360 degree campaign to launch its latest RTF meaty snacks

FreshToHome has recently added another feather in its cap. By launching India’s first clean label Ready-To-Fry (RTF)meat snacks…

Adidas India launches a new range of walking shoes

Adidas launches a new category of walking shoes. Walking has become India’s preferred form of…

The growth rate of female entrepreneurs surpasses that of male entrepreneurs, growing by 2.68x since between 2016 to 2021

New LinkedIn data, published in the World Economic Forum’s 2022 Global Gender Gap Report, reveals…

Online advertisements influence 55% of health insurance buyers: WATPapers

WATConsult releases its latest issue of monthly WATPapers. Titled ‘Consumer’s outlook towards health insurance’, the…

Havas India, Samsung Ads, MIQ unveil latest brand lift study on Connected TV

Havas Media Group India, Havas Group India’s media investment and experience arm, has unveiled India’s…

ConsCent raises INR 13.26 crore as it builds pay-per-use subscription service for news, OTT companies

ConsCent, an Indian start-up that provides monetisation diversification technology to power reader revenue funnels for…

91% of Indian consumers prefer online payments; mobile wallet rivals traditional payment methods: Experian report

The use of digital payments such as mobile wallets has increased significantly in India. According…

This World Population Day, Manforce Condoms urges people to #UseManforce

Integrated marketing agency, Grapes, has launched a moment marketing campaign for Indian sexual wellness brand,…

Tata Starbucks has launched its 360-degree campaign, #ItStartsWithYourName

Tata Starbucks has announced the launch of #ItStartsWithYourName, a multimedia, 360-degree campaign that has been…