Fulcro bags Zee Corporate’s Digital Mandate

Fulcro recently bagged the digital mandate for Zee Corporate, the official corporate communication channel for…

IdeateLabs Wins the Social Media Mandate for Thomas Cook India

IdeateLabs has won the social media mandate across Thomas Cook India’s business lines – including…

Blink Digital Bags Creative Media Biz for Milton

Mumbai-based digital agency, Blink Digital has added another account to its portfolio. The agency has…

Kinnect Wins Social Media Marketing Mandate for HDFC Bank

Kinnect has won the Social Media Marketing Mandate for HDFC Bank. This mandate was won…

ASICS ANNOUNCES THE LAUNCH OF THEIR CAMPAIGN – ‘TEN PEOPLE, TEN COLORS’

A runner’s journey starts even before he sets out on the run; be it an…

Jeevansathi.com rings the wedding bell, with the launch of its new TVC campaign

Jeevansathi launched its new TVC campaign, ‘Ladka Achha hai/Ladki Achhi Hai’. The idea of the…

Ambient Brings Artificial Intelligence to Cinema

Ambit Analyser, the dashboard for captive audience planning has announced an extensive revamp of the…

Andhrajyothi Signs Multi-Year Partnership Agreement with Taboola

Taboola announced an exclusive partnership with Andhrajyothi. The partnership will see Andhrajyothi using Taboola’s discovery…

IN CONVERSATION WITH VAISHALI VERMA

In our conversation with Vaishali Verma, CEO, Initiative India, she talks about the brand’s approach…

Cadbury Dairy Milk Silk Ropes in Kartik Aaryan

Cadbury Dairy Milk Silk ropes in new-age Bollywood actor, Kartik Aaryan, as the new entrant into the…

Nykaa Reveals it’s Omni-channel Content and Guided Selling Strategy

Given that more than half of all shoppers spend 75% of their total shopping time…

The Womb Poses a Few Questions to Modern Women in its New Campaign for Sunny

The Womb’s latest campaign for Sunny Oil focuses on addressing tough situations faced by women…

EyeTalk Media Ventures & dRSTi Communications Partner to Take DOOH to Corporate India

EyeTalk Media Ventures, has joined hands with dRSTi Communications, a Bengaluru-based workplace media specialist. BizTalk is…

TV9 GROUP APPOINTS BARUN DAS AS CEO

TV9 Group appoints Barun Das as Chief Executive Officer to lead its plans for becoming…

TAFE Appoints Sandeep Sinha as CEO

TAFE today announced the appointment of Sandeep Sinha as CEO. Sandeep Sinha joins TAFE with a…

Digitas India appoints Sonia Khurana as COO

Digitas India has announced the appointment of Sonia Khurana as Chief Operating Officer. Sonia’s mandate would be to…

IAN Funded Wizikey Launches News Analytics Dashboard Wizdom

IAN funded, Wizikey, a PR-Tech software, launched media intelligence metric – Earned Media Authority (EMA)…

Bang in the Middle is DLF Mall of India’s New Creative Agency

Bang in the Middle has been appointed by DLF Mall of India as its creative…

The Relevance of Psychographics in Digital Marketing

Karan Gupta, Head of Zirca Digital Solutions, talks about the importance of adding personality to…

Magicbricks Signs up Ayushmann Khurrana & Kriti Sanon as Brand Ambassadors

Magicbricks, today announced that it has signed up Bollywood actors and National Award Winner Ayushmann Khurrana…