ASUS Gets Users to Blink to Reveal the New Dual-Screen Laptop in Recent Mobile Ad

mCanvas and Dentsu Webchutney, co-created a mobile-led ad campaign for ASUS Zenbook Pro Duo. The…

Gaana Introduces ‘Stories’, the Short-Format Content in Music Streaming

Gaana has launched its own form of video stories ‘ Gaana videos’ – a version…

Ecosys Wins 13 Metals in SEAC Customer Engagement Forum and Awards, Singapore

Publicis Media‘s digital out-of-home agency Ecosys OOH won 13 metals at the SEAC Singapore Customer…

Quick gains, frugal budgets: What I Expect For PR in 2020

Sadiya Khan, Founder of Akund Communications, talks about emerging trends which would outline how things…

The Minimalist Launches Marketing Campaign For Mahindra Happinest

The Minimalist, a creative solutions group based in Mumbai, conceptualized a campaign: #LiveSmileProsper for Mahindra…

Delhi Advertising Club Elects Raman Kumar Chugh as the new president

Delhi Advertising Club (DAC) is de-facto and advertising professional’s forum, The Delhi Advertising Club intends…

Starcom Appoints Anil Shankar as Vice President, Digital Media Solutions

Starcom India, the Human Experience Company announced the appointment of Anil Shankar as its Vice President,…

Mathrubhumi turned its newspaper into gift wrapping paper for Christmas

Every year, a huge amount of waste is generated around the holiday season, as people…

Lenskart Partners with SoftBank to Invest in Technology and Supply Chain

Lenskart is raising $275+ Mn from Softbank Vision Fund, including some stake sale from early investors. The investment…

Dentsu India Slingshot Wins Creative Mandate for Melorra

Dentsu India Slingshot, a marketing solutions outfit from Dentsu India – a Dentsu Aegis Network (DAN) agency, has…

Khadim’s Partners with Social Beat to Capitalize on Digital and grow their brand presence

Social Beat will manage Khadim’s social media marketing and media buying. With this mandate, Khadim’s…

COLORS Tamil Ropes in Sponsors for the show Kodeeswari: The Tamil Version of Who Wants To Be A Millionaire

Viacom18’s Tamil general entertainment channel, COLORS Tamil is all set to launch Kodeeswari starting December 23rd. ‘Kodeeswari’ adapts…

Instagram and Tik-Tok to emerge as the top platforms for influencer marketing in 2020: Buzzoka Report

Buzzoka has launched the 3rd Edition of Influencer Marketing Outlook. The annual survey offers a…

Tilt Brand Solutions Bags Strategy and Creative duties for Livspace

Livspace has roped in Brand & Creative consultancy, Tilt Brand solutions, founded about 15 months…

HAVAS GROUP ACQUIRES EXPERIENTIAL AGENCY SHOBIZ

Havas Group announced its third acquisition in India in 2019 – Shobiz. Headquartered in Mumbai,…

PUMA Signs Sunil Chhetri as Brand Ambassador

PUMA announced that Sunil Chhetri, captain of the Indian National Football team and Bengaluru FC…

A dedicated Internal Communications Agency – Need of the hour

Ganesh Gadakh, Founder Director & Creative Head, Elixir Integrated Brandcomm Pvt. Ltd talks about how…

Publicis India Wins Creative Mandate of BIBA

BIBA has appointed Publicis India as its creative agency. Won after a multi-agency pitch, Publicis…

News18 India Announces the Fifth Edition of its flagship property ‘Chaupal’

News18 India is back with its initiative, ‘News18 India Chaupal’. As 2019 draws to a…

Socxo Solutions Bags the Brand Advocacy Mandate for Moolya Software Testing

Socxo, the Bangalore based Brand Advocacy solutions provider has recently won the brand advocacy mandate…