LAVA Launches Its Latest #SendItBack Campaign

Indian mobile handset brand, Lava International Limited announced the launch of its Republic Day campaign-…

ITC Ltd.’s Aashirvaad Atta with Multigrains releases its new campaign ‘Happy Tummy for a Happy You’

Aashirvaad Atta has released their new communication campaign ‘Happy Tummy for a Happy You’ for…

BBH India Hires Nivedita Agashe as Creative Director

BBH India announced the appointment of Nivedita Agashe as Creative Director in its Mumbai Office.…

Jeep India & Publicis Media Partner For Television Property Jeep Bollywood Trails

Jeep India & Publicis Media announced the launch of a television show Jeep Bollywood Trails, which will…

ACG Appoints Alexander Robertson As The new Chief Marketing Officer

ACG Group announced the appointment of Alexander Robertson as the new Chief Marketing Officer for…

Sanju Menon Appointed Chief Operating Officer of Publicis Ambience & Publicis Beehive

Publicis Worldwide, India has announced the appointment of Sanju Menon as Chief Operating Officer of…

KOGO LAUNCHES THE MILLION TRAILS PROJECT

KOGO, an automated storytelling platform for road travel, has launched THE MILLION TRAILS PROJECT (MTP), with…

Havas Creative India Bags Integrated Communication Mandate for William Grant & Sons

Havas Creative has won the integrated communication mandate for William Grant & Sons, following a multi-agency…

Viacom18 Gears Up To Launch its New Subscription Streaming Service “Voot Select”

Viacom18 will soon launch its 2nd subscription-based streaming offering called Voot Select.  Set to soon go…

Media Moments wins Integrated Communication Mandate for Parfait

Media Moments, a marketing communication consultancy announced its appointment as the communication partner for Parfait, the…

iProspect India wins Paid Media mandate of Max Bupa

iProspect India, the digital performance agency from the house of Dentsu Aegis Network (DAN), has…

Ketan Desai Named Group Chief Operating Officer, GREY group India

GREY group announced today that Ketan Desai, President North & West, GREY group India, will…

Dentsu India Slingshot Wins Digital Mandate for Livspace

Dentsu India Slingshot, a marketing solutions outfit from Dentsu India – a Dentsu Aegis Network (DAN) agency,…

Top Marketing Trends to Learn (and Unlearn) in 2020

As we step into 2020, the marketing world of today is no longer constrained by…

SanDisk ‘Mobile ki Pendrive’.

In a series of content marketing case studies done on ScoopWhoop by various consumer brands,…

Vivo Collaborates With BBH For Its Latest Campaign Featuring Sara Ali Khan

vivo, the global smartphone brand marked the launch of its first phone for 2020 –…

United Breweries Limited Announced Farhan Akhtar As Their New Kingfisher Ultra Brand ambassador

United Breweries Limited announced Farhan Akhtar as their Brand Ambassador. He will be seen in…

Finance Minister Meets News Broadcasters Federation, NBF Seeks Parity in GST with the Print Industry

Finance Minister, Nirmala Sitharaman met the members of the executive body of News Broadcasters Federation…

CLINIQUE ANNOUNCES EMILIA CLARKE AS THE FIRST GLOBAL BRAND AMBASSADOR FOR SKINCARE AND MAKEUP

Clinique has tapped actress Emilia Clarke as their first Global Brand Ambassador for skincare and…

Viacom18 and the MTV Staying Alive Foundation collaborate with partners to roll out a multi-million dollar campaign MTV Nishedh

In a drive to inform and educate around healthier social norms, break societal stigmas and…