Phenomenal surge in weekly viewing minutes (8%) and weekly time spent per user on smartphones (6.2%) amidst the COVID-19 pandemic

BARC India & Nielsen Explain The Impact Of COVID -19 On TV And Digital Media…

The Federal celebrates its 1st Anniversary and a milestone of 3 million views

The Federal, a news website that looks at the nation from the perspective of the…

Mindshare, Xaxis create first programmatic outdoor airport campaign for Grofers

SI Mumbai Airport houses new digital out-of-home campaign using programmatic outdoor platform Lemma to support Grofers’…

COVID-19 Impact: News Broadcasters Federation Calls Immediate Measures to Overcome Business Crisis

The News Broadcasters Federation, an organization that represents the combined interests pertaining to the news…

Viacom18 initiates #LetsBinge- A fun Monday in times of social distancing

While we are all holed at our homes, observing social distancing, Viacom18 realized that our…

Eros Now Expands Content Offering with the Launch of ‘Eros Now Prime’ – Strikes a Strategic Multi-year Content Deal with NBCUniversal

Eros Now Prime is a Brand-new Destination for English-Language Content Eros Now, the digital over-the-top…

#ItCanWait Reinforces MX Player – Karo Few, Dekho Zyaada Advocates the brand

These are unprecendented times and the need of the hour is to isolate ourselves and…

Taproot Dentsu’s latest film for Bajaj Finserv Spans Centuries

Bajaj Finserv has roped in Taproot Dentsu, the creative agency from the house of Dentsu…

Rajasthan Patrika Group invites entries for 12th-13th KC Kulish International Award

– Entries for the award will be accepted till May 15, 2020– In terms of…

DAN India’s Eunoia wins creative mandate for AEON Credit Services India

Eunoia, the marketing solutions arm of Dentsu Aegis Network, has bagged the creative duties for…

Wavemaker enters content production arena with Spirit of Scotland

A 5-part series hosted by Kunal Kapoor will focus on the lesser known facets of…

Cholayil opts for ‘Power of One’ offering from Publicis Groupe

After a successful creative partnership with Leo Burnett India, Cholayil now ropes in Starcom &…

Gillette Venus launches a new campaign with Ananya Panday and Raja Kumari

The new campaign, #WhatsYourRepeat salutes the grit of women who go through life, loving what…

Messe Frankfurt India announces launch of Screen Print India 2020 – New Delhi edition

Messe Frankfurt India has announced the Screen Print India 2020 – New Delhi debut edition.…

HDFC Life Integrates Face & Speech Recognition Technology to Creatively Promote its Term Insurance Solutions

– An Industry-first offering – Detects users’ loved ones’ faces in real-time – Uses voice…

Havas Media bags integrated media duties of ACC Cement

ACC has consistently set benchmarks in cement and concrete technology and has earned the country’s…

Isobar Ropes in Rohit Mukherjee as Creative Director, South

In his new role, Mukherjee will report into Anish Varghese, chief creative officer (CCO), Isobar…

PUMA India launches Instagram AR & Newsfeed SmartApp game for the Rider Collection

PUMA worked with creative tech studio, Alivenow, to conceptualize and launch an Instagram AR filter…

Varun Mohan joins MiQ as Head of Growth & Revenue, India & SAARC

MiQ is a programmatic media company with deep skills in analytics and technology helping Brands…

RP Singh, Chief Curator – CMS Asia, appointed as Chairperson of Asia Content Marketing Association in Singapore

Asia Content Marketing Association (ACMA), a non-profit industry association, headquartered in Singapore has appointed RP…