Bikayi’s latest report highlights shopping trends and WhatsApp e-commerce in India

Bikayi, a homegrown Whatsapp integrated e-commerce startup, today released a report on how India shopped…

ABP Network unveils its new visual identity across all broadcast & digital channels

ABP Network today unveiled new logos for all its news channels – ABP News, ABP…

Standard Chartered Bank launches #HereForGood campaign, featuring brand ambassador Anushka Sharma

With a constant commitment towards extending a helping hand to the underrepresented and marginalized sections…

Contextual Intelligence is the Future of Targeting

Digital advertising has come a long way from simple banner ads and pre-roll video ads.…

HDFC Life’s latest campaign #Decision2Protect focuses on the need for term insurance plans

HDFC Life, one of India’s leading life insurers, has launched the #Decision2Protect campaign. A part of the…

Kaizzen bags PR mandate for Ed-Tech firm ‘Talentedge’

Kaizzen, India’s leading independent Public Relations and Digital Agency has won the PR mandate for the Ed-Tech…

ŠKODA AUTO India partners with Twitter to launch a first-of-its-kind ‘Speed Challenge’ game

ŠKODA AUTO India, in partnership with Twitter India, has introduced a unique ‘speed challenge’ game…

OTT Advertising: Programmatically speaking

In this webinar, we at Agency Reporter, along with industry experts-Rubeena Singh of iProspect, Jaikishin…

Reimagining PR landscape in the post COVID world

The initial six months of the pandemic led lockdown was critical for businesses across sectors.…

The three doors to right business marketing: Owned, Paid, and Earned Media

The last decade witnessed a boom of new web portals so much so that several…

Dell Technologies’ latest campaign features stories of CXOs on balancing work & life in the new normal

This is a new era! An era where work and lives have changed – bridging…

MAGGI launches its first-ever VFX ad campaign for the cricket season

This cricket season, MAGGI announces a campaign that has been specially crafted for cricket and…

Logicserve Digital launches ‘eMarket’ to help brands strengthen & scale up their e-commerce

Logicserve Digital, a leading digital marketing, and transformation company has launched eMarket, bringing in a…

ITC Ltd.’s campaign for ‘Sunfeast Caker’ appeals to consumers seeking instant snacking options

ITC Ltd.’s Sunfeast, which recently launched its new sub-brand, Sunfeast Caker to expand its footprint…

Zenith’s Adspend Forecast predicts faster recovery for e-commerce and video in global ad spend

The global ad market has recovered more rapidly than expected from the severe slump in…

Brightcove’s ‘The Future of OTT in South Asia’ report highlights the current and future OTT landscape

Brightcove Inc. (NASDAQ: BCOV), the leading provider of cloud services for video, published the Future of…

TRA’S Brand Trust Report 2020 ranks Dell as India’s Most Trusted Brand, followed by Mi and Samsung Mobiles

Dell has achieved the top spot as India’s Most Trusted Brand the second year in…

Verizon Media launches “Verizon Media ConnectID”- a unified ID solution for the cookieless future

Verizon Media today announced the launch of its new unified identity solution, Verizon Media ConnectID.…

BARC India renames ‘Impressions’ to ‘Average Minute Audience’ in line with global measurement standards

Keeping in line with global television measurement standards, the world’s largest and India’s sole television…

Havas Group India launches ‘Women Who Inspire’ to foster gender diversity and women leadership

At Havas Group India, we believe it is important for businesses to look at the…