Editorial Desk

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pTron onboards Pooja Hegde as Brand Ambassador; launches campaign #pTronEveryday featuring the actress
Ram Bandhu ropes in Madhuri Dixit as Brand Ambassador with the launch of campaign ‘Aapka Taste Partner’
How diversifying their ad tech stack led to big improvements in programmatic revenue for one popular Australian app
Ferns N Petals’ new brand film ‘BandhanPyaarKa’ features Saqib Saleem, Huma Qureshi
AcneStar face wash collaborates with Pranitha Subhash for its campaign #SkinKaReset
JK Cement launches its digital social media campaign #YehYaaranaPuccaHai
Value 360 Communications launches Stock Ownership Plan for its employees
Weightlifter Mirabai Chanu to spearhead Amway India, its Nutrilite range as Brand Ambassador
Dentsu Impact’s #DeshKaKulhad campaign for Tata Tea Premium garners 4mn views on digital
OneFitPlus onboards Kiara Advani, Sidharth Malhotra as Brand Ambassadors
Adidas launches TechFit Period Proof tights for women players
Skore in partnership with Isobar launches campaign ‘Cliteracy Drive’
Social Beat’s Influencer.in launches ‘Influencer Marketing Report India 2021’
Mirabai shares her narrative ‘Impossible Is Nothing’ with aspiring weightlifters at Adidas store
Kamdhenu Paints announces the launch of its Independence Day campaign #AzaadiKeRang
Uber launches a music video as an ode to India’s 75th Independence Day
Policybazaar releases its new digital film on occasion of Independence Day
FCB Group India, Kinnect join hands to power creativity with technology, data
Adfactors PR launches Social Impact Consulting Practice
Value 360 Communications announces strategic expansion into Singapore market