Grapes Digital expands its footprints in Bangalore market

Grapes Digital announces its expansion by strengthening its first-ever team in Bangalore. With the Bangalore…

Voot onboards Swiggy and CoinDCX as ‘co-powered by sponsors’ for Bigg Boss OTT

Voot recently announced the launch of Bigg Boss OTT. Hosted by Karan Johar, the 6-week…

Chingari celebrates its first anniversary with ‘Bann Chingari’ anthem

Chingari celebrates its first anniversary with content creators through an exciting campaign #SaalEkChingariAnek. On this…

Fevicol bonds with 100+ brands this Friendship Day

Friendship Day has witnessed brands coming close together in the past. Yet, this Friendship Day,…

VMLY&R Commerce collaborates with Hindustan Unilever to launch ‘Smart Fill’ machine

VMLY&R Commerce has joined forces with Hindustan Unilever Limited (HUL) to launch its first ‘Smart Fill’…

Brands of Bharat- Building trust and relatability through content marketing among the Bharat audiences (Episode 8)

Content marketing has become the go-to way for brands to reach out to their audience…

Why businesses must take the performance marketing route to digitization?

In a world economy buffeted by pandemics, slowdowns and everything else that looks mostly gloomy,…

Brands of Bharat’s next episode to host a diverse panel to understand how brands are building trust among the Bharat audiences

If there’s one key thing that the pandemic taught brands, it’s to give utmost importance…

Times Network announces its foray into Indian Language with the launch of its Hindi news channel, Times Now Navbharat in HD

Times Network announces its foray into India Language with the launch of its Hindi News…

Twitter Trends Report 2021 reveals six consumer insights for marketers in India

Twitter announces the launch of its ‘Twitter Trends Report 2021,’ with an aim to inform…

Adidas, Arsenal launch new home kit for 21/22 season

Adidas and Arsenal roll out the new home kit for the 2021/22 season as fans…

How do the new ASCI guidelines change the future of influencer marketing?

Advertising has taken many forms, and most of them can be spotted by the public…

5 factors that make a rebranding campaign successful

In this rapidly transforming world, where trends are changing every day, it has become imperative…

Women aspire to lead but are hesitant: ‘I Lead’ Survey

Women’s Indian Chamber of Commerce & Industry’s Public Relations and Digital Marketing Council and leading…

Why brands are going to spend more ‘on consumer’ than ‘for consumer’?

Ever since the evolution of civilization, mankind has been buying and selling. Cost of consumer…

Sahil Trehan, Shubhankar Nath kick off new digital marketing agency – RazorLabs

Former Vice President of AutumnGrey (Grey group), Sahil Trehan kicks off his entrepreneurial journey with RazorLabs,…

Talentedge unveils its new brand identity

Talentedge unveils a new brand purpose and identity as it further spreads its wings in…

Madison Media acquires Kolkata based digital agency – Crow’s Nest

Madison Media announces that it has fully acquired Kolkata-based full-service digital agency, Crow’s Nest. Crow’s…

Django Digital launches an invite-only creator management program

Brand Introduction: Django Digital, a Schbang network agency founded in 2019, has been pioneering the…

Global AdEx to grow 11.2% in 2021 driven by eCommerce advertising, brand advertising: Zenith report

Zenith releases its latest Advertising Expenditure Forecasts report. The report forecasts that the global advertising…