Editorial Desk

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Relispray tackles pain point of gamers with new campaign by PivotRoots – a Havas Company 
Introducing White Orange Media Solutions: Pioneering Digital-First Solutioning for Businesses in India
TV9 Network Partners with DistroTV to Extend Free Streaming Service Worldwide, Connecting Global Viewers to Indian News
Wavemaker India presents Earned Equity report – IPL 2023 edition
DoubleVerify expands media quality authentication to YouTube shorts & other formats
IAS Enhances YouTube capabilities; rolls out viewability and invalid traffic measurement for YouTube Shorts
IAS Expands First-to-Market Retail Media Measurement to Criteo’s Commerce Media Platform
PubMatic Unveils Holistic Commerce Media Offering with the Launch of Convert
Affinity acquires German consumer engagement tech company Opinary
UnMute With PRCAI Marks The Debut Of A New Podcast Giving Voice To ‘Opinions That Matter’ By Indian Achievers
BBC Player and BBC Kids collaborate with Prime Video Channels to make a grand entry into India
SoCheers Films’ “Ab Dhadkane Hongi Tez” campaign for BGMI, evokes nostalgia amongst the gaming community
MX Player and DistroTV partner to build India’s largest Live TV Streaming Service
IAS Introduces Brand Safety and Suitability Measurement for Google Video Partners
Max Life partners with Samsung Ads India to drive brand reach across Connected TV audiences
CreatorsClout empowers South Indian Influencers to revolutionize brand marketing
How Farzi achieved the biggest India opening for a Prime Video original series   
OTTplay Premium Powers Up NXTPLAY to take Entertainment to the Next Level
Mint Launches #AskBetterQuestions Campaign to Empower Audience
Havas Acquires Mumbai Based Digital Marketing Agency PivotRoots