Editorial Desk

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EaseMyTrip ropes in Jacqueline Fernandez as brand ambassador in long-term partnership
76 Percent of Consumers in India to Increase Usage on Open Internet, Positioning India’s Ad Spend for Continued Growth: Report
Dentsu BX expands footprint in India
HMD marks their brand foray in India with their first campaign in collaboration with Sanya Malhotra and Jimmy Shergill
Huella Services unveils NEXad to transforming CTV advertising with interactive programmatic technology
Leaders in Live: A Look at the Rise of Live Sport Streaming Advertising in the US with Bally Sports
OML and artists lead the charge for change: from hunger relief to wildlife conservation
Bisk Farm secures injunction against Parle Biscuits in trademark dispute
TOPS partners with Miss India 2024
Magnite launches full AI-driven automation within demand manager to earn incremental revenue for publishers
Zero Gravity Communications unveils first digital-driven ad campaign for Simero Ceramics
India International Brand Summit 2024 brings together leading brands, agencies and marketing experts
IAS announces Mobile In-App support for first attention product to unify media quality and eye-tracking
AdLift marks 15 years of digital innovation and excellence
HMD India announces Sanya Malhotra as brand ambassador for its smartphones portfolio, starting with HMD Crest
Ipsos launches ad testing solution Creative|Spark AI which generates actionable insights within minutes
Voltas partners Havas Media India, MiQ to rollout CTV campaign aligned with election phases across India
Canva unveils first local brand campaign in India
Amazon Ads small and medium sized businesses (SMB) research: India SMBs look to advertising to fuel future growth at home and internationally 
Interactive Avenues releases its T20 WC 2024 Social Listening report