Editorial Desk

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MakeMyTrip rolls out campaign #MyIndia to help discover India’s hidden travel treasures
Adidas announces the ‘Hi Energy Challenge’
Outbrain announces Unveil, a digital event experience, highlighting the importance of Native Advertising into 2021
YourStory reports impressive revenue for 2019-2020 with a positive EBIDTA
Dentsu India’s latest film with Jos Alukkas pays homage to tough women across the country
Data-Driven Decision Making: Role of analytics in ensuring optimum campaign & marketing performance
Mathrubhumi’s Club FM embarks on a new journey with its new brand identity
Parle-G’s latest campaign #GManeGenius invokes conversations about emotional intelligence
White Square International Advertising & Marketing Festival now open for entries
Biiggbang Amusement- a new short-format OTT platform to provide an unmatched experience to the global audience
OPPO launches the videography expert – Reno5 Pro 5G and Enco X wireless earphones in India
Nestlé Milkybar uses innovative personalized augmented reality technology in its latest campaign
Poker Sports League partners with Pocket52 and Voot for Season 3
Dentsu brings together iProspect and Vizeum to form a future-focused iProspect brand globally
Logicserve Digital’s new campaign for Mankind Pharma normalizes conversation about contraception & family planning
IDFC FIRST Bank launches #ReachOutReachWithin – a digital CSR campaign to raise awareness about Mental Health
WATConsult launches ‘Bharat by WATConsult’ to help brands leverage multilingual digital opportunities
DDB Mudra Group’s e-book ‘Point of New’ examines shifts in consumer behavior in the new normal
Hudson Canola Oil’s latest campaign addresses the importance of an active lifestyle
Kia unveils new logo and global brand slogan to signify its bold transformation