Editorial Desk

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Fan2Play ropes in Harbhajan Singh as brand ambassador; announces its new campaign, ‘Letspanga.’
Conceptualized by DDB Mudra, 7UP® rolls out its 360° integrated TVC campaign
PokerBaazi.com expands its in-house content & media arm ‘India Poker News’ by acquiring Pokershots
Bobble AI integrates Nielsen Digital Ad Ratings for audience verification
CHANDON India rolls out its refreshed brand identity
Teamwork Communications Group’s Influencers Engagement Wing aims to offer integrated communication solutions
Tute Consult joins Clarity Connections Global Partner Network
Haier India launches #HaierHoliChallenge, an influencer-led hook-step dance challenge
Mankind Pharma expands OTC category, signs Anil Kapoor, Ranveer Singh as brand ambassadors
ASUS launches ‘Colors of a Billion’ Campaign
Fevicol apprises its latest experiment, envisaged by Schbang
Timex unveils its new digital campaign – WE DON’T STOP through a brand film
Media Factory acquires majority stake of Madison World Sri Lanka to form Midas Media
PUMA signs strategic partnership with Royal Challengers Bangalore
Amazon unveils new campaign for OnePlus 9 Pro conceptualized by Blink Digital
White Square Advertising Festival announces Business, Educational Program
Western Digital reiterates the importance of data backup this World Backup Day
RECMA adjudges Dentsu X as a ‘dominant agency’ of India
Telecoms advertising will grow at an average rate of 4.5% per year to 2023: Zenith’s Business Intelligence – Telecommunications report
Madison Retail Paradigm (MRP) partnered with Welspun Global Brands to launch their new segment ‘Welspun Health’