Welcome to Season 3 of the Connected TV Asia Symposium!
Following the remarkable success of our first two seasons across Delhi, Mumbai, Bengaluru, and Jakarta, we’re excited to unveil the next chapter in our journey through the ever-evolving world of Connected TV. This year, we’re taking a deeper dive into how CTV is reshaping the advertising landscape across Asia.
Theme: The Interactive Revolution: Transforming CTV from Passive Viewing to Active Engagement
Connected TV is no longer just about passive viewing — it’s become a dynamic, interactive space that merges entertainment, data, and measurable outcomes. In today’s landscape, CTV is evolving into a performance-led, innovation-fueled medium that’s redefining how audiences engage with content.
As India’s financial capital and a major marketing hub, Mumbai sets the perfect stage for Season III of the Connected TV Asia Symposium. This edition dives deep into platform-led product innovation, CTV’s integration in omnichannel strategies, and the ad models that today’s brands truly want. With insights from leading marketers, platforms, and measurement experts, we’ll explore what’s driving — and holding back — CTV adoption in India.
Join us for a power-packed day of ideas, insights, and bold discussions. From platform innovations and cross-channel orchestration to candid debates on measurement and monetization, discover what’s next for Connected TV in one of the country’s most influential media markets.
SPEAKERS
AGENDA
| Time | Session Title | Description | Speakers |
| 10:30 AM – 11:00 AM | Registration | Registration starts for Connected TV Asia Symposium | |
| 11:00 AM – 11:05 AM | Opening Remarks | Rahul Puri, Founder, Agency Reporter | |
| 11:05 AM- 11:15 AM | Spotlight presentation 1 | Abhishek Goyal, Director – Solutions, MiQ | |
| 11:15 AM – 12 PM | Panel Discussion 1: CTV in the Media Mix | Exploring CTV’s role within broader omnichannel strategies, working alongside DOOH, mobile, and social for unified brand messaging | Prasad Pimple, Executive Vice President and Head – Digital Business Unit, Kotak Life Aditya Sharma, Head Media & Digital, Piramal Consumer Healthcare Avinash Janjire, Senior Vice President & Head – Marketing, Thomas Cook ( India ) Divyesh Gurlani, Senior Vice President & Business Head: APEX INDIA, PUBLICIS GROUPE Chinmay Chandratre, SVP – Media, FCB Six Sachin Mishra, Digital Marketing Lead, Cipla Health Moderator- Russhabh R Thakkar, Founder & CEO, Frodoh |
| 12- 12:10 PM | Spotlight presentation 2 | Russhabh R Thakkar, Founder & CEO, Frodoh | |
| 12:10- 12:20 PM | Spotlight presentation 3 | Rahul Joshi, National Sales Director- India, Silverpush | |
| 12:20 PM – 12:50 PM | Presentation: Measurement in India’s Streaming Landscape | Samir Karpe, Country Manager, DoubleVerify, shares insights on viewer behavior, ad quality, and measurement in India’s CTV ecosystem | Samir Karpe, Country Manager, DoubleVerify |
| 12:50 PM- 1:50 PM | Lunch | ||
| 1:50 PM – 2:10 PM | Fireside forum 1: How Can the Industry Accelerate CTV Adoption? | A candid discussion exploring why Connected TV isn’t picking up pace in line with the industry chatter. What’s missing? This session will unpack the key barriers limiting CTV’s current scale — and what needs to change to unlock its full potential in India’s media landscape. | Prabhvir Sahmey, AdTech Leader Rohan Chincholi, Chief Digital Officer, Havas Media India Aaron Noronha, DGM – Digital Deployment, Godrej Consumer Products Limited |
| 2:10 PM- 2:20 PM | Spotlight Presentation 4 | Tarun Ummat, Managing Director, Teads | |
| 2:20 PM – 3:10 PM | Panel Discussion 2: Cracking CTV Ad Models: What Brands Want Today? | As Connected TV continues to evolve, brands are looking for ad models that truly deliver — not just on reach, but on results. This session will spotlight how marketers are leveraging CTV today to drive both awareness and action. From media planning to performance measurement, speakers will share what’s working, what’s not, and how to align CTV investments with real brand goals in a cross-platform world. | Amruta Pawar, General Manager – Digital Marketing & Marketing Strategy , Hafele Aman Joshi, Digital Marketing Head, Dr Agarwals Eye Hospital Sonali Singh, Deputy General Manager, Tata Motors Veeraragavan S., Media Lead – Chings and S&J brand, Tata Consumer Products Ankita Sharma, Senior Sales Director (West), Silverpush Siddesh Kerkar, Principal Partner – Performance, Mindshare India |
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